Charles R. Goeldner, J.R. Brent Ritchie. -- 12a. ed. -- Hoboken, New Jersey : John Wiley & Sons, 2012.

xviii, 494 p.; 29 cm.

ISBN 978-1-118-07177-9.

Incluye referencias bibliográficas e índice.

Contenido: Preface -- Tourism overview -- Tourism in perspective -- Tourism through the ages -- Career opportunities -- How tourism is organized -- World, national, regional, and other organizations -- Passenger transportation -- Hospitality and related services -- Organizations in the distribution process -- Attractions, entertainment, recreation, and other tourist draws -- Understanding travel behavior -- Motivation for pleasure travel -- Cultural and international tourism for life s enrichment -- Sociology of tourism -- Tourism supply, demand, policy, planning, and development -- Tourism components and supply -- Measuring and forecasting demand -- Tourism s economic impact -- Tourism policy: structure, content, and process -- Tourism planning, development, and social considerations -- Tourism and the environment -- Essentials of tourism research and marketing -- Travel and tourism research -- Tourism marketing -- Tourism prospects -- Tourism s future.