Jason Lankow, Josh Ritchie, Ross Crooks. -- Hoboken, N.J. : John Wiley & Sons, 2012.

263 p.; 23 cm. -- (Business/Marketing)

ISBN 978-1-118-31404-3.

Incluye índice.

Contenido: Introduction -- Importance and efficacy: why our brains love infographics -- Infographic formats: choosing the right vehicle for your message -- The visual storytelling spectrum: an objective approach -- Editorial infographics -- Content distribution: sharing your story -- Brand-centric infographics -- Data visualization interfaces -- What makes a good infographic? -- Information design best practices -- The future of infographics.