Jobs to be done : a roadmap for customer-centered innovation

Clasificación: HD53 W865 | Agregado: 12/01/2023

Stephen Wunker, Jessica Wattman, David Farber. -- New York (State) : AMACOM, 2017
xii, 210 páginas : diagramas ; 24 cm.
Incluye índice p. 205
Contenido parcial: Parte 1. Understanding jobs to be done: finding high-potential avenues for growth. -- Parte 2. Using jobs to be done to build great ideas: making success repeatable.