International business : environments and operations

Clasificación: HD 2755.5 D1861 2013 | Agregado: 09/10/2018

John D. Daniels, Lee H. Radebaugh, Daniel P. Sullivan. -- 14a. ed. -- Upper Saddle River, New Jersey : Pearson Education, 2013.
; xliv, 844 p. /28 cm.
ISBN 978-0-13-266866-8.
Incluye referencias bibliográficas e índice.
Contenido: Background for international business -- Globalization and international business -- Comparative environmental frameworks -- The cultural environments facing business -- The political and legal environments facing business -- The economic environments facing business -- Globalization and society -- Theories and institutions: trade and investment -- International trade and factor-mobility theory -- Governmental influence on trade -- Cross-national cooperation and agreements -- World financial environment -- Global foreign-exchange markets -- The determination of exchange rates -- Global strategy, structure, and implementation -- The strategy of international business -- Country evaluation and selection -- Export and import -- Direct investment and collaborative strategies -- The organization of international business -- Managing international operations -- Marketing globally -- Global manufacturing and supply chain management -- International accounting issues -- The multinational finance function -- International human resources.